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Tag: Direct Trade

Tag: Direct Trade

How Christmassy does chocolate taste for cocoa farmers?

Supply chain conditions largely determine how christmassy your chocolates purchase feels for cocoa farmers.

Are consumers willing to pay the sustainability premium? Latest Apahia study

Have you ever wondered if it pays to source cocoa and coffee in a sustainable way? In Aphaia we asked ourselves the exact same question and have prepared a white paper on whether consumers are indeed willing to pay a sustainability premium. Find out more in this article and see how you can buy the

Direct trade vs fair trade

For the past few years there has been a lot of discussion about how to help producers in developing countries improve trading conditions. The answer seemed to be fair trade, an organised social movement based on paying “fairer” prices to producers from developing countries. But is fair trade really the solution to improving trading conditions,