Are consumers willing to pay the sustainability premium? Latest Apahia study

Have you ever wondered if it pays to source cocoa and coffee in a sustainable way? In Aphaia we asked ourselves the exact same question and have prepared a white paper on whether consumers are indeed willing to pay a sustainability premium for their coffee and chocolate products. 

The results of a contingent valuation consumer survey, conducted by Aphaia within the scope of a London School of Economics and Political Science (LSE) research project, might surprise you.

Find out more in our executive summary ‘Are consumers willing to pay the sustainability premium? A look at chocolate and coffee’ or buy the complete report for only £199! Find out how at our white papers portal.

 

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