We are extremely pleased to announce that after our ebook on the role of renewable energy on the EU energy market and our ebook on the new EU Electronic Communications Regulatory Framework proposal, Aphaia has now published its third ebook on the sustainability premium in chocolate and coffee.
Aphaia’s white paper ‘Are consumers willing to pay the sustainability premium? A look at chocolate and coffee’ is now available in the .mobi format compatible with Kindle devices.
Have you ever wondered if it pays to source cocoa and coffee in a sustainable way? On a basis of a representative sample of London consumers we discovered that consumers are indeed willing to pay more for chocolate and coffee that are sustainably sourced, offering a premium of around 30% for such products. Find out more about this interesting fact in our latest complimentary ebook.
And don’t forget to stay tuned for more of Aphaia’s white papers in ebook format – coming soon!
Picture by Yosomono, Flickr