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European Data Act enters into force

European Data Act enters into force

The European Data Act has entered into force, implementing new rules for a fair and innovative data economy.


The European Data Act recently coming into effect marks a pivotal moment in strengthening data protection measures within the European Union. This legislation aims to establish a framework that ensures a fair and innovative data economy, while safeguarding individuals’ privacy rights and promoting responsible data usage by organizations. The European Data Act will become applicable in 20 months, on 12 September 2025 and will impact business operations, particularly those of data driven businesses. The Act not only emphasizes the importance of protecting businesses from unfair contractual terms but also promotes fair competition and encourages smaller enterprises to participate in the data market.


The Data Act ensures businesses are protected from unfair terms in data sharing contracts, encourages smaller enterprises to contribute to the data market and fosters economic growth through interoperability standards.


Data held by the private sector plays a pivotal role in enabling efficient response and decision-making during public emergencies. Therefore, safeguarding businesses from unfair contractual terms in data sharing contracts is imperative. By ensuring fair competition, this protection enables smaller enterprises to actively contribute to the data market, fostering innovation, and economic growth. Aligning with the EU’s standardization strategy, the promotion of interoperability standards for data-sharing and data processing services is a key component of the Data Act. This measure facilitates seamless data exchange and enhances overall productivity, while encouraging collaborative efforts and innovation within the data-driven ecosystem.


The European Data Act promotes competition, reduces costs, ensures data privacy and security, and allows easy switching between cloud providers.


Acknowledging the need for flexibility and choice, the Data Act supports the provision for customers to seamlessly switch between different cloud providers. This measure promotes healthy competition among service providers. Consequently, businesses and administrations can reduce costs while gaining more freedom to utilize diverse data services. The European Data Act also recognizes the paramount importance of data privacy and security, particularly with regard to non-personal data. By implementing safeguards against unlawful requests made by third-country authorities, a secure and reliable data-processing environment is ensured. These measures maintain the trust of individuals and businesses in the data ecosystem, facilitating smooth operations even during public emergencies.


The entry into force of the European Data Act stands as a positive development in data governance, addressing several crucial aspects. Protection from unfair contractual terms, prevention of vendor lock-in, safeguards against unlawful requests, and the promotion of interoperability standards all contribute to a conducive environment for data-driven innovation and economic growth.

At Aphaia, we commit to being the partner guiding you through a comprehensive journey of strengthening your data defenses, ensuring compliance, and providing peace of mind in an ever-evolving digital landscape. Take that first step, and let’s build a secure future for your organization together. Contact us today.

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