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Tag: Direct Marketing

Tag: Direct Marketing

Electronic mail marketing: Guidance from the ICO on achieving compliance with PECR

The ICO released guidance on electronic mail marketing, to help organisations achieve compliance with the PECR.   Earlier this month, Aphaia reported on guidance published by the ICO for organisations regarding live phone calls made for marketing purposes, to help organisations to remain in compliance with the Privacy and Electronic Communications Regulations (PECR), also known