Illegal profiling and predatory marketing calls lead to a fine of £1.48 million for Easylife
Easylife was fined £1,480,000 for illegal profiling and predatory marketing calls which resulted in several complaints to the ICO. The ICO has fined Easylife Ltd £1,350,000 for using the personal information of 145,400 customers to target them with health-related products after predicting their medical conditions based on previous purchases without their consent. The company